Star Sports ropes in seven sponsors for IPL 2024

Many of these brands partnered with Star Sports last season as well. 

STAR India rebrands; sheds 'ESPN' branding

The Winning Playbook: Leveraging Association Principles in Sports

NBA, WNBA and Dream11 extend partnership

Big Magic adopts seasonal format

BKT Tires announces Partnership with Seven Leading Teams in Upcoming IPL T20 League

Swiggy and Zomato sent notices over 'gamified' IPL schemes

Bombay Velvet's song premieres on hotstar

Star Sports welcomes nine new broadcast sponsors for IPL 2024

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