Dimensions of brand knowledge (Keller, 1993, 7).

Dimensions of Brand Knowledge, Keller (1993).

PDF) Brand equity and corporate responsibility: a review of brand valuation methods

Keller's Brand Equity Model, detailing Experience Attitudes and behaviorial dimensions, and setting the…

Identifying the Key Dimensions of Consumer-based Brand Equity Model: A Multivariate Approach

ISTQB Certification: How to Pass a Test – UTOR

Brand Equity Model Reviewing the Concept of Brand Equity

Identifying the Key Dimensions of Consumer-based Brand Equity Model: A Multivariate Approach

Aravindh Vanchesan

A corporate responsibility landscape (McElhaney, 2008, 230).