China is boycotting H&M, Nike, and other retailers for speaking out about forced Uyghur labor. - Vox

H&M spoke out about forced Uyghur labor in Xinjiang months ago. Now, China has started a boycott.

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H&M Vows to Regain Customers After Backlash Over Uyghur Comments

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China boycotts Nike and H&M for stand on Uyghur labor camp