adidas Breast Cancer Awareness Collection – STRENGTH IN NATURE

INTRODUCING THE ADIDAS BREAST CANCER AWARENESS COLLECTION FEATURING THE FIVE TEN FREERIDER PRO CANVAS - a selection of footwear and apparel designed to raise awareness and funding for Breast Cancer Now and National Breast Cancer Foundation. Designed in partnership with Veronique Sandler. “My mom had breast cancer,” explains adidas Five Ten Senior Product Manager Bike & Global Brand Comms Manager, Luke Hontz. “She is fortunate to have come through it. I’ve wanted to do something to raise awareness of the disease and to help support individuals and their friends and families who are impacted. Working on this collection is a passion project. I'm grateful adidas gave me the chance to get it off the ground. I hope our efforts can make a difference in people's lives.” Inspired by the experiences of people and communities around the world, including its own employees and athletes, adidas is launching the Breast Cancer Awareness Collection

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