Dupes are popular with Gen Z. Is this bad news for luxury fashion brands?

Gen Z on TikTok Can Find a Dupe for Anything on The Viral List - YPulse

From 'Gandi Copy' to dupes

Lucy Maguire on LinkedIn: Gen Z loves dupes. Is this bad news for luxury fashion brands?

Gen Z shoppers send #dupe trend viral — saving money is the new cool

Are knock-off fashion 'dupes' unethical? We ask an expert, Social trends

Focus: Gen Z poses a problem for the luxury industry

Gen Z, millennials are shopping for dupes the most, report finds

Generation Z are shamelessly embracing dupes of their favourite brands

Generation Dupe: Why Gen Z Admits to Buying Knockoff Goods

Gen Z and Millennials Now Prefer Dupes to Luxury, for More Than Just the Prices - YPulse