Vera Bradley Needs To Get Back To Main Street To Get Ahead On Wall Street

Vera Bradley is at a crossroads. Wall Street demands growth and CEO Rob Wallstrom is working hard to deliver it. But its specialty independent retailers that got the brand to where it is today feel left behind. Their passion for the brand may be the missing ingredient to drive continued growth.
Vera Bradley is at a crossroads. Wall Street demands growth and CEO Rob Wallstrom is working hard to deliver it. But its specialty independent retailers that got the brand to where it is today feel left behind. Their passion for the brand may be the missing ingredient to drive continued growth.

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