Underwear brand Parade expertly encapsulates Gen-Z's values

Not only is the company committed to using sustainable materials and delivering products designed for everyone, but a recycle and reward program is already underway.

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About – Parade

Parade is the Gen Z brand changing the underwear game

How Parade is building an underwear brand based on Gen-Z values

Gen Z underwear start-up Parade snapped up by Fruit of the Loom license-holder

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How underwear brand Parade reached $10 million in revenue in 2020

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Direct-to-consumer Bra Brand Parade Valued at $200 Million

New Underwear Brand Parade Wants to Make a Cultural Impact With

Why Gen Z is bashing this trendy clothing company