Global study: In public health messaging, negative framing triggers anxiety—not better outcomes
What's the most effective way to get across a public health message: use positive wording to emphasize the benefits of certain behavior, or a negative framing that might scare people who avoid those safeguards?
COVID-19 infections increase risk of long-term brain problems – Washington University School of Medicine in St. Louis
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Global study: In public health messaging, negative framing triggers anxiety — not better outcomes
Barriers to accessing health care for people with chronic conditions: a qualitative interview study, BMC Health Services Research
Harvard Kennedy School on LinkedIn: Global study: In public health messaging, negative framing triggers…
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In COVID-19 Health Messaging, Loss Framing Increases Anxiety with Little-to-No Concomitant Benefits: Experimental Evidence from 84 Countries
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