Bright colors in the animal kingdom: Why some use them to impress

Why do some animals have bright colors to impress mates while others use them to ward off predators? It depends on their ancestors, new research reveals. Species that use bright colors as a sexual signal had ancestors that were active during the day, whereas species that use them as warning signals had ancestors that were active at night.

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NBA fans TORCH the gaudy court style for the in-season tournament with bright colors proving an eye-sore for viewers: 'Possibly the worst thing to EVER happen to basketball

NBA fans TORCH the gaudy court style for the in-season tournament with bright colors proving an eye-sore for viewers: 'Possibly the worst thing to EVER happen to basketball

From Attracting Mates to Scaring Predators Away, Here Are Six Reasons Why Animals Use Colours