Freemans adds value brand Bonprix and launches multi-million TV ad campaign

Freemans, the digital department store, has announced the introduction of value brand Bonprix to its online portfolio, with the intention of underpinning its value credentials.

Freemans launches value proposition with Europe's Bon Prix, customers top 1m

Mullenlowe unveils debut campaign for Freemans

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Mullenlowe unveils debut campaign for Freemans

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